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6C:http://www.google.co.in/search?hl=en&q=crain&bav=on.2,or.r_gc.r_pw.r_qf.,cf.osb&biw=1331&
bih=573&um=1&ie=UTF8&tbm=isch&source=og&sa=N&tab=wi&ei=eeXT5PENYLNrQfwy93QBg#
um=1&hl=en&biw=1331&bih=573&tbm=isch&sa=X&ei=8OXT_iQLZDJrQek3JnfBg&ved=0CEMQvw
UoAQ&q=crane+bird&spell=1&bav=on.2,or.r_gc.r_pw.r_qf.,cf.osb&fp=fe10a55aeb9d0c7f ;
July 12, 2012
Slow speed of movement is compared with ‘snail’s’ speed (plate 7A). Interesting in the recent years ‘snail mails’ is metaphorically associated with the Postal Mail while comparing with E-mails.
Metaphor play important role in our thinking and speaking that are parallel to how we use paradigms the design process.
- Metaphor is used in explaining something we understand to someone else.
Metaphor is a tool that enables us to explain things in terms more familiar to our audience
- Metaphor is a tool we use to try to understand things that are not yet familiar to us. We might form a hypothesis about unfamiliar, liken it to something familiar, and then proceed to test that hypothesis.
- It is a bridge spanning gaps in our abilities, collapsing time, distance, distance, and other barriers
(Ref. Wake, Warren K., Design Paradigms A Source for Creative Visualization)
Introducing new ideas to others frequently requires the use of metaphor. Metaphor can be applied in introducing new design concepts, new products, and in new technologies-
- Commonly today we compare with the human mind and computer hardware, storage of information and data
- Human mind- ‘hard-disk’
- Horse-driven carriage- horse-powered automobile
- A stone to be used as hammer in absence of real hammer how do we use a stone? Hammer has two parts- front weight and the handle, in absence of a handle the hand would act as handle to demonstrate the similar action.
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