Course Name: Managing Services

Course abstract

Service is the key economic engine for most developed countries and also for emerging economies like India. This course focuses on the interdisciplinary nature of Service Management seamlessly spanning Marketing, Operations, Technology and People Management. New Service Business Models will be explored that seek to balance People, Planet concerns with Profit objectives.


Course Instructor

Media Object

Dr.Jayanta Chatterjee

Prof. Jayanta Chatterjee is an Adjunct Senior Professor of Marketing, Design and Innovation in the Department of Industrial and Management Engineering at IIT Kanpur. An Electrical Engineering graduate from Jadavpur University, M.Tech and PhD from IIT Delhi, Prof. Chatterjee has eighteen years of Management teaching experience in India and abroad and 30 years of hands on management experience in different countries. He has risen through Sales, Marketing, Project Management, Technology and Business development functions in top multinationals like Siemens, Allen Bradley, and Rockwell International to CEO and Executive Director positions. He has founded two successful start-ups and mentored many. His earlier courses on Marketing Management I and II, Strategic marketing and Managing Services on NPTEL are well subscribed. The book on Services marketing co-authored by Prof Chatterjee and published by Pearson India is also well known.


Teaching Assistant(s)

No teaching assistant data available for this course yet
 Course Duration : Aug-Oct 2021

  View Course

 Syllabus

 Enrollment : 20-May-2021 to 23-Aug-2021

 Exam registration : 17-Jun-2021 to 17-Sep-2021

 Exam Date : 24-Oct-2021

Enrolled

2081

Registered

597

Certificate Eligible

334

Certified Category Count

Gold

5

Silver

52

Elite

113

Successfully completed

164

Participation

159

Success

Elite

Silver

Gold





Legend

AVERAGE ASSIGNMENT SCORE >=10/25 AND EXAM SCORE >= 30/75 AND FINAL SCORE >=40
BASED ON THE FINAL SCORE, Certificate criteria will be as below:
>=90 - Elite + Gold
75-89 -Elite + Silver
>=60 - Elite
40-59 - Successfully Completed

Final Score Calculation Logic

  • Assignment Score = Average of best 6 out of 8 assignments.
  • Final Score(Score on Certificate)= 75% of Exam Score + 25% of Assignment Score
    Note:We have taken best assignment score from both July 2020 and July 2021 courses
Managing Services - Toppers list
Top 1 % of Certified Candidates

DIVYASRE V S 92%

ROHAN GOEL 92%

NETAJI SUBHAS UNIVERSITY OF TECHNOLOGY

RINKU SHARMA 92%


Top 2 % of Certified Candidates

PRASHANT KARN 90%

NSHM KNOWLEDGE CAMPUS, KOLKATA

BHAVNA PRAJAPATI 90%

ITM UNIVERSITY

ADITYA YADAV 88%

NETAJI SUBHAS UNIVERSITY OF TECHNOLOGY

MANU PRIYA GAUR 87%

AJAY KUMAR GARG ENGINEERING COLLEGE

SANTHOSHA 87%

JAWAHARLAL NEHRU NEW COLLEGE OF ENGINEERING

BRINDA SHREE R 87%

SONA COLLEGE OF ARTS AND SCIENCE


Top 5 % of Certified Candidates

PAVITHRA B 86%

GLOBAL ACADEMY OF TECHNOLOGY

KINSHUK MUKHERJEE 86%

Spanidea Systems Pvt. Ltd.

SHAHILA D 85%

SHRI SHANKARLAL SUNDARBAI SHASUN JAIN COLLEGE FOR WOMEN

S KAVITHA 84%

DR. AMBEDKAR INSTITUTE OF TECHNOLOGY BANGALORE

JATIN JANGID 84%

NETAJI SUBHAS UNIVERSITY OF TECHNOLOGY

RAHUL VISWANATHAN 84%

ST. JOSEPH`S COLLEGE OF ENGINEERING & TECHNOLOGY

DR SUSIL KUMAR SARANGI 84%

Jayawant Institute of Management Studies

ASHLIN GEORGE 83%

Sree Narayana Gurukulam College of Engineering

Enrollment Statistics

Total Enrollment: 2081

Registration Statistics

Total Registration : 597

Assignment Statistics




Assignment

Exam score

Final score

Score Distribution Graph - Legend

Assignment Score: Distribution of average scores garnered by students per assignment.
Exam Score : Distribution of the final exam score of students.
Final Score : Distribution of the combined score of assignments and final exam, based on the score logic.

It is very helpful for me and my career gain proper knowledge about marketing management thank you so much


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