Course Name: Managing Services

Course abstract

Service is the key economic engine for most developed countries and also for emerging economies like India. This course focuses on the interdisciplinary nature of Service Management seamlessly spanning Marketing, Operations, Technology and People Management. New Service Business Models will be explored that seek to balance People, Planet concerns with Profit objectives.


Course Instructor

Media Object

Dr.Jayanta Chatterjee

Prof. Jayanta Chatterjee is an Adjunct Senior Professor of Marketing, Design and Innovation in the Department of Industrial and Management Engineering at IIT Kanpur. An Electrical Engineering graduate from Jadavpur University, M.Tech and PhD from IIT Delhi, Prof. Chatterjee has eighteen years of Management teaching experience in India and abroad and 30 years of hands on management experience in different countries. He has risen through Sales, Marketing, Project Management, Technology and Business development functions in top multinationals like Siemens, Allen Bradley, and Rockwell International to CEO and Executive Director positions. He has founded two successful start-ups and mentored many. His earlier courses on Marketing Management I and II, Strategic marketing and Managing Services on NPTEL are well subscribed. The book on Services marketing co-authored by Prof Chatterjee and published by Pearson India is also well known.


Teaching Assistant(s)

No teaching assistant data available for this course yet
 Course Duration : Sep-Nov 2020

  View Course

 Enrollment : 20-May-2020 to 21-Sep-2020

 Exam registration : 14-Sep-2020 to 02-Nov-2020

 Exam Date : 20-Dec-2020

Enrolled

1374

Registered

148

Certificate Eligible

104

Certified Category Count

Gold

2

Silver

21

Elite

40

Successfully completed

41

Participation

33

Success

Elite

Silver

Gold





Legend

AVERAGE ASSIGNMENT SCORE >=10/25 AND EXAM SCORE >= 30/75 AND FINAL SCORE >=40
BASED ON THE FINAL SCORE, Certificate criteria will be as below:
>=90 - Elite + Gold
75-89 -Elite + Silver
>=60 - Elite
40-59 - Successfully Completed

Final Score Calculation Logic

  • Assignment Score = Average of best 6 out of 8 assignments.
  • Final Score(Score on Certificate)= 75% of Exam Score + 25% of Assignment Score
Managing Services - Toppers list
Top 1 % of Certified Candidates

RITIKA GAUBA 95%

Asia-Pacific Institute of Management


Top 2 % of Certified Candidates

ANUJ BHATIA 92%


Top 5 % of Certified Candidates

GUNJAN GUMBER 88%

J. C. BOSE UNIVERSITY OF SCIENCE AND TECHNOLOGY, YMCA, FARIDABAD

DR G BALAMURUGAN 88%

MEPCO SCHLENK ENGINEERING COLLEGE

SRIJAL SINGHAI 87%

TEERTHANKER MAHAVEER INSTITUTE OF MANAGEMENT & TECHNOLOGY (TMIMT), TMU

KOUSTAV BOSE 87%

UNIVERSITY OF ENGINEERING & MANAGEMENT (UEM)

Enrollment Statistics

Total Enrollment: 1374

Registration Statistics

Total Registration : 147

Assignment Statistics




Assignment

Exam score

Final score

Score Distribution Graph - Legend

Assignment Score: Distribution of average scores garnered by students per assignment.
Exam Score : Distribution of the final exam score of students.
Final Score : Distribution of the combined score of assignments and final exam, based on the score logic.