Course Name: Managing Services

Course abstract

Service is the key economic engine for most developed countries and also for emerging economies like India. This course focuses on the interdisciplinary nature of Service Management seamlessly spanning Marketing, Operations, Technology and People Management. New Service Business Models will be explored that seek to balance People, Planet concerns with Profit objectives.


Course Instructor

Media Object

Dr.Jayanta Chatterjee

Prof. Jayanta Chatterjee is an Adjunct Senior Professor of Marketing, Design and Innovation in the Department of Industrial and Management Engineering at IIT Kanpur. An Electrical Engineering graduate from Jadavpur University, M.Tech and PhD from IIT Delhi, Prof. Chatterjee has eighteen years of Management teaching experience in India and abroad and 30 years of hands on management experience in different countries. He has risen through Sales, Marketing, Project Management, Technology and Business development functions in top multinationals like Siemens, Allen Bradley, and Rockwell International to CEO and Executive Director positions. He has founded two successful start-ups and mentored many. His earlier courses on Marketing Management I and II, Strategic marketing and Managing Services on NPTEL are well subscribed. The book on Services marketing co-authored by Prof Chatterjee and published by Pearson India is also well known.


Teaching Assistant(s)

Somnath Bhattacharya

Ph.D Management

 Course Duration : Feb-Mar 2018

  View Course

 Enrollment : 20-Nov-2017 to 05-Feb-2018

 Exam registration : 08-Jan-2018 to 07-Mar-2018

 Exam Date : 28-Apr-2018

Enrolled

796

Registered

46

Certificate Eligible

42

Certified Category Count

Gold

0

Silver

0

Elite

25

Successfully completed

17

Participation

2

Success

Elite

Gold





Legend

>=90 - Elite + Gold
60-89 - Elite
40-59 - Successfully Completed
<40 - No Certificate

Final Score Calculation Logic

  • Assignment Score = Average of best 6 out of 8 assignments.
  • Final Score(Score on Certificate)= 75% of Exam Score + 25% of Assignment Score
Managing Services - Toppers list

BINKEY SRIVASTAVA 80%

KIET GROUP OF INSTITUTIONS

BERLIN.X 80%

M A M COLLEGE OF ENGINEERING AND TECHNOLOGY

Enrollment Statistics

Total Enrollment: 796

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Assignment Statistics




Assignment

Exam score

Final score

Score Distribution Graph - Legend

Assignment Score: Distribution of average scores garnered by students per assignment.
Exam Score : Distribution of the final exam score of students.
Final Score : Distribution of the combined score of assignments and final exam, based on the score logic.