| Sl.No | Chapter Name | MP4 Download |
|---|---|---|
| 1 | Understanding Business Development | Download |
| 2 | Marketing and Business Development | Download |
| 3 | Markets and Marketing | Download |
| 4 | Strategy Formulation | Download |
| 5 | Business Development Cases | Download |
| 6 | Successful Business | Download |
| 7 | Industry and Market | Download |
| 8 | Vision, Mission and Strategy | Download |
| 9 | Goals | Download |
| 10 | Case Study of Business Development Excellence | Download |
| 11 | Industry and Business | Download |
| 12 | Porter's Five Forces Theory | Download |
| 13 | Industrial Transformations | Download |
| 14 | Competitive Strategies | Download |
| 15 | Company Analysis | Download |
| 16 | Customer Characteristics | Download |
| 17 | Customer Typologies | Download |
| 18 | Market Research and Design Thinking | Download |
| 19 | Customer Bonding | Download |
| 20 | Customer Relationship Management | Download |
| 21 | Market and Market Descriptors | Download |
| 22 | Market and Product Segmentation | Download |
| 23 | Product-Market Segmentation | Download |
| 24 | Segmentation Deep Dive | Download |
| 25 | Market Attractivenesss and competitive positioning | Download |
| 26 | Branding | Download |
| 27 | Brand Organization | Download |
| 28 | Advertising and Communication | Download |
| 29 | Servitization | Download |
| 30 | Pricing | Download |
| 31 | A New IT Start-up | Download |
| 32 | An FMCG Start-up | Download |
| 33 | A logistics start-up | Download |
| 34 | A Nutraceuticals Start-up | Download |
| 35 | A Telecom Fightback | Download |
| 36 | Collaborations | Download |
| 37 | Strategic Alliances | Download |
| 38 | Joint Ventures | Download |
| 39 | Subsidiaries | Download |
| 40 | Mergers and Acquisitions | Download |
| 41 | Value Chain Competencies | Download |
| 42 | Functional Competencies | Download |
| 43 | Negotiating Skills | Download |
| 44 | Cultural Skills | Download |
| 45 | Leadership Attributes | Download |
| 46 | Growth Strategies | Download |
| 47 | Growth Examples | Download |
| 48 | Fragmented Industries and Emerging Industries | Download |
| 49 | Mature Industries and Declining Industries | Download |
| 50 | Global Industries and New Businesses | Download |
| 51 | A Pharma Transformation | Download |
| 52 | Pharma Strategic Alliances | Download |
| 53 | Business Turbulence | Download |
| 54 | Creating Value | Download |
| 55 | From Starting to scale in Closing | Download |
| Sl.No | Chapter Name | English |
|---|---|---|
| 1 | Understanding Business Development | PDF unavailable |
| 2 | Marketing and Business Development | PDF unavailable |
| 3 | Markets and Marketing | PDF unavailable |
| 4 | Strategy Formulation | PDF unavailable |
| 5 | Business Development Cases | PDF unavailable |
| 6 | Successful Business | PDF unavailable |
| 7 | Industry and Market | PDF unavailable |
| 8 | Vision, Mission and Strategy | PDF unavailable |
| 9 | Goals | PDF unavailable |
| 10 | Case Study of Business Development Excellence | PDF unavailable |
| 11 | Industry and Business | PDF unavailable |
| 12 | Porter's Five Forces Theory | PDF unavailable |
| 13 | Industrial Transformations | PDF unavailable |
| 14 | Competitive Strategies | PDF unavailable |
| 15 | Company Analysis | PDF unavailable |
| 16 | Customer Characteristics | PDF unavailable |
| 17 | Customer Typologies | PDF unavailable |
| 18 | Market Research and Design Thinking | PDF unavailable |
| 19 | Customer Bonding | PDF unavailable |
| 20 | Customer Relationship Management | PDF unavailable |
| 21 | Market and Market Descriptors | PDF unavailable |
| 22 | Market and Product Segmentation | PDF unavailable |
| 23 | Product-Market Segmentation | PDF unavailable |
| 24 | Segmentation Deep Dive | PDF unavailable |
| 25 | Market Attractivenesss and competitive positioning | PDF unavailable |
| 26 | Branding | PDF unavailable |
| 27 | Brand Organization | PDF unavailable |
| 28 | Advertising and Communication | PDF unavailable |
| 29 | Servitization | PDF unavailable |
| 30 | Pricing | PDF unavailable |
| 31 | A New IT Start-up | PDF unavailable |
| 32 | An FMCG Start-up | PDF unavailable |
| 33 | A logistics start-up | PDF unavailable |
| 34 | A Nutraceuticals Start-up | PDF unavailable |
| 35 | A Telecom Fightback | PDF unavailable |
| 36 | Collaborations | PDF unavailable |
| 37 | Strategic Alliances | PDF unavailable |
| 38 | Joint Ventures | PDF unavailable |
| 39 | Subsidiaries | PDF unavailable |
| 40 | Mergers and Acquisitions | PDF unavailable |
| 41 | Value Chain Competencies | PDF unavailable |
| 42 | Functional Competencies | PDF unavailable |
| 43 | Negotiating Skills | PDF unavailable |
| 44 | Cultural Skills | PDF unavailable |
| 45 | Leadership Attributes | PDF unavailable |
| 46 | Growth Strategies | PDF unavailable |
| 47 | Growth Examples | PDF unavailable |
| 48 | Fragmented Industries and Emerging Industries | PDF unavailable |
| 49 | Mature Industries and Declining Industries | PDF unavailable |
| 50 | Global Industries and New Businesses | PDF unavailable |
| 51 | A Pharma Transformation | PDF unavailable |
| 52 | Pharma Strategic Alliances | PDF unavailable |
| 53 | Business Turbulence | PDF unavailable |
| 54 | Creating Value | PDF unavailable |
| 55 | From Starting to scale in Closing | PDF unavailable |
| Sl.No | Language | Book link |
|---|---|---|
| 1 | English | Not Available |
| 2 | Bengali | Not Available |
| 3 | Gujarati | Not Available |
| 4 | Hindi | Not Available |
| 5 | Kannada | Not Available |
| 6 | Malayalam | Not Available |
| 7 | Marathi | Not Available |
| 8 | Tamil | Not Available |
| 9 | Telugu | Not Available |