Modules / Lectures


Sl.No Chapter Name MP4 Download
1Lecture : 01 Introduction to International MarketingDownload
2Lecture : 02 Introduction to International MarketingDownload
3Lecture : 03 Introduction to International MarketingDownload
4Lecture:04 Introduction to International MarketingDownload
5Lecture05 : International Business, Entry Modes, and TheoriesDownload
6Lecture 06 : International Business, Entry Modes, and TheoriesDownload
7Lecture 07 : International Business, Entry Modes, and TheoriesDownload
8Lecture08 : International Business, Entry Modes, and TheoriesDownload
9Lecture 09 : International Business, Entry Modes, and TheoriesDownload
10Lecture - 10 Hofstede' s Cultural Dimensions, Cross - cultural Sales NegotiationsDownload
11Lecture 11 : Hofstede' s Cultural Dimensions, Cross- cultural Sales Negotiations (Contd)Download
12Lecture 12 : Hofstede' s Cultural Dimensions, Cross- cultural Sales Negotiations (Contd)Download
13Lecture 13 : Hofstede' s Cultural Dimensions, Cross- cultural Sales Negotiations (Contd)Download
14Lecture 14 : Hofstede' s Cultural Dimensions, Cross- cultural Sales Negotiations (Contd)Download
15Lecture - 15 Import Export ProceduresDownload
16Lecture - 16 Import Export Procedures (Contd)Download
17Lecture - 17 Import Export Procedures (Contd.)Download
18Lecture - 18 Import Export Procedures (Contd.)Download
19Download
20Lecture - 20 Designing a Global Marketing ProgramDownload
21Lecture - 21 Designing a Global Marketing Program (Contd.)Download
22Lecture - 22 Designing a Global Marketing Program (Contd.)Download
23Lecture - 23 Designing a Global Marketing Program (Contd)Download
24Lecture - 24 Designing a Global Marketing Program (Contd.)Download
25Lecture - 25 International Business Case AnalysisDownload
26Lecture - 25 International Business Case AnalysisDownload
27Lecture - 27 International Business Case Analysis (Contd.)Download
28Lecture - 28 International Business Case Analysis (Contd)Download
29Lecture - 28 International Business Case Analysis (Contd.)Download
30Lecture 30 Learning Session by Practicing ManagerDownload
31Lecture 31 "Learning session by Practicing Manager -Continued "Download
32Lecture 32 Interaction with Practicing Manager–Question & Answer SessionDownload
33Lecture 33 Learning Session by Practicing ManagerDownload
34Lecture 34 "Learning Session by Practicing Manager followed by Conclusion session. "Download
35Lecture 35 Interaction with Practicing ManagerDownload
36Lecture 36 Interaction with Practicing Manager (Contd.)Download
37Lecture 37 Interaction with Practicing Manager (Contd.)Download
38Lecture 38 Interaction with Practicing Manager (Contd.)Download
39Lecture 39 Concluding SessionDownload

Sl.No Chapter Name English
1Lecture : 01 Introduction to International MarketingDownload
To be verified
2Lecture : 02 Introduction to International MarketingDownload
To be verified
3Lecture : 03 Introduction to International MarketingDownload
To be verified
4Lecture:04 Introduction to International MarketingDownload
To be verified
5Lecture05 : International Business, Entry Modes, and TheoriesDownload
To be verified
6Lecture 06 : International Business, Entry Modes, and TheoriesDownload
To be verified
7Lecture 07 : International Business, Entry Modes, and TheoriesDownload
To be verified
8Lecture08 : International Business, Entry Modes, and TheoriesDownload
To be verified
9Lecture 09 : International Business, Entry Modes, and TheoriesDownload
To be verified
10Lecture - 10 Hofstede' s Cultural Dimensions, Cross - cultural Sales NegotiationsDownload
To be verified
11Lecture 11 : Hofstede' s Cultural Dimensions, Cross- cultural Sales Negotiations (Contd)Download
To be verified
12Lecture 12 : Hofstede' s Cultural Dimensions, Cross- cultural Sales Negotiations (Contd)Download
To be verified
13Lecture 13 : Hofstede' s Cultural Dimensions, Cross- cultural Sales Negotiations (Contd)Download
To be verified
14Lecture 14 : Hofstede' s Cultural Dimensions, Cross- cultural Sales Negotiations (Contd)Download
To be verified
15Lecture - 15 Import Export ProceduresDownload
To be verified
16Lecture - 16 Import Export Procedures (Contd)Download
To be verified
17Lecture - 17 Import Export Procedures (Contd.)Download
To be verified
18Lecture - 18 Import Export Procedures (Contd.)Download
To be verified
19Download
To be verified
20Lecture - 20 Designing a Global Marketing ProgramDownload
To be verified
21Lecture - 21 Designing a Global Marketing Program (Contd.)Download
To be verified
22Lecture - 22 Designing a Global Marketing Program (Contd.)Download
To be verified
23Lecture - 23 Designing a Global Marketing Program (Contd)Download
To be verified
24Lecture - 24 Designing a Global Marketing Program (Contd.)Download
To be verified
25Lecture - 25 International Business Case AnalysisDownload
To be verified
26Lecture - 25 International Business Case AnalysisDownload
To be verified
27Lecture - 27 International Business Case Analysis (Contd.)Download
To be verified
28Lecture - 28 International Business Case Analysis (Contd)Download
To be verified
29Lecture - 28 International Business Case Analysis (Contd.)Download
To be verified
30Lecture 30 Learning Session by Practicing ManagerPDF unavailable
31Lecture 31 "Learning session by Practicing Manager -Continued "PDF unavailable
32Lecture 32 Interaction with Practicing Manager–Question & Answer SessionPDF unavailable
33Lecture 33 Learning Session by Practicing ManagerPDF unavailable
34Lecture 34 "Learning Session by Practicing Manager followed by Conclusion session. "PDF unavailable
35Lecture 35 Interaction with Practicing ManagerPDF unavailable
36Lecture 36 Interaction with Practicing Manager (Contd.)PDF unavailable
37Lecture 37 Interaction with Practicing Manager (Contd.)PDF unavailable
38Lecture 38 Interaction with Practicing Manager (Contd.)PDF unavailable
39Lecture 39 Concluding SessionPDF unavailable


Sl.No Language Book link
1EnglishNot Available
2BengaliNot Available
3GujaratiNot Available
4HindiNot Available
5KannadaNot Available
6MalayalamNot Available
7MarathiNot Available
8TamilNot Available
9TeluguNot Available