Contd...
Hence we can easily calculate the bullwhip at retailer and it is given by
while that at retailer it is
here:
= Retailer order quantity
= Customer demand quantity
= Warehouse order quantity
= Correlation coefficient for the demand process
For a better illustration we show the variation of the bullwhip effect with lead time and correlation coefficient and Figure 9.6 shows the variations at the warehouse level.
Fig. 9.6: Bullwhip effect at the warehouse level, , for different values of , i.e., lead time
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