The amazing color combination of butterflies (plate 1) could become the source for many product designs. Nature has gifted us with such rich color combination that is developed through thousands of years of natural evolution. The natural evolution coloration has successfully defended the species towards sexual selection to protecting from the predators. Designers have to work with colors and apply logically in various products. Human being cannot imagine without color. Nature gives us the appropriate fodder to perceive nature’s color, dissimilate and assimilate them for our applications.  Nature is the greatest teacher in the vast fields of knowledge. Color is one of them where we have learnt to use for our purposes- fun, entertainment, survival and inspirations. Imagine the number of butterflies who have given us wonderful natural combination of colors could be applied in various designs. Similarly the wonderful range of flowers (plate 2) produce enormous scopes of color combinations that man could produce.

(Source: http://alfandiphotoramblings.syedalfandiphotography.com/2011/11/photographing-colors-designs-of-nature.html ; June 12, 2012)

Plate2 Nature’s Color

Nature no dearth of color, it does not produce to satisfy anybody. It has its own purpose for survival. (Read- http://en.wikipedia.org/wiki/Mimicry ; June 12, 2012)

In nature, coloration is an essential element for camouflage, physical protection, etc by creating natural pattern. Animal uses color for advertisement for their sexual selection, warning and mimicking for their survival. Choice of color in the animal world has specific need and purpose. Animal uses color for stunning the opponent and confuse.

Ref. http://en.wikipedia.org/wiki/Animal_coloration ; June 13, 2012)

Darwin’s research has proved there are several reasons for the evolution of animal’s coloration. In the process of their survival animal world has used color as one of their important defence systems. It provided- camouflage, physical protection, natural patter, advertising, sexual selection, warning system, mimicry, etc. Coloration has helped them for signalling in the above ways for their own survival. Animals use colors for their protection and also apply for attacking and divert attention. Following are some of such colorations that animal world uses.