(Source:3Ahttps://www.google.co.in/search?hl=en&q=jugaad&bav=on.2,or.r_gc.r_pw.r_qf.&bpcl=39314
241&biw=1350&bih=573&um=1&ie=UTF-8&tbm=isch&source=og&sa=N&tab=wi&ei=QFa4UL6PDsLhrA
eD0oGACA ; Nov. 30, 2012

Concept of Jugaad

In the recent years the Jugaad culture in North India has produced amazing things by recreating products. Most of the ideas are synthesis of unique opportunity leading towards simple yet extremely useful product solution. Motorbike engine (plate 3A) and front body is assembled with trailer to carry goods and people have revolutionized the rural transportation.  It is locally fabricated with very basic workshop facility. Bicycle Handle (plate 3B) wielded with automobile steering wheel has developed an interesting concept. The wash basin (plate 3C) connected to commode shows a new concept for valuable water saving. Plenty of water drains through the wash basin every day. The innovative design has demonstrated excellent useful product. Thus, playing with the knowledge helps to creating ordinary to extraordinary things. Opportunity of having things around is the fertile ground for creative crops.

Albert Szent-Györgui the Nobel Prize winning physician said, “Discovery consists of looking at the same thing as everyone else and thinking something differently.”

Creative thought can be divided into ‘divergent’ and ‘convergent’ reasoning. The role of divergent and convergent thinking in design will be discussed in later period under ‘functional’ and ‘non-functional’ elements in design.

Exercise: Find out four common household consumer products and analyze their non-functional elements. Give probable best creative solutions (at least two of solutions on each case) with suitable sketches.