Module 4 : Simple Shape Paradigm
  Lecture 7 : Introduction; Basic Geometrics; Platonic Solids (Five Simple Solids); Simple applications in Packaging Design
 

Introduction

We are surrounded by simple shape-paradigms. Paul Cezanne, French artist introduced a very fundamental observation, “...usually painted ‘still-life’ and developed the style of using geometric shapes as the basis for his paintings. He believed that everything in the world was made up of a sphere, a cone, a cylinder or a cube. He began many of his works with these basic shapes with the layers of thick paint with strong outlines to build form.” Cezanne, instead of painting compositions he used to build his compositions. Solid geometric forms became his idiom of expression.
(Ref. http://www.theartgallery.com.au/kidsart/learn/cezanne/ ; July 24, 2012)

http://www.enchantedlearning.com/egifs/eggcrosssection.GIF
https://encrypted-tbn1.google.com/images?q=tbn:ANd9GcT2uHph7yL3XJSeuwiUTlwrXpOYLOUmK-1t3T24O_r8iUTl1KEI
   Plate 1A Egg Structure  
1B Beehive Structure   
1C Centipede Coil

(Source : http://www.enchantedlearning.com/subjects/birds/info/chicken/egg.shtml ; July 25, 2012)

The simple-shape of paradigms are easily recognized, grasped, described, and appreciated for their simplicity and elegance whereas the groups of paradigm involve interlocking, moving, or changing parts, or relationships between many parts. Simple-shape paradigms are often, made of single material. From its outer form may appear simple-shape paradigm, it might have complexity hidden within. The structure and the content of a chicken egg (plate 1A) reveal the complexity of the shock absorbing design paradigm hidden in a simple (apparent) design. The inner membrane holds the yolk in its position from both the end so that the outer shock or impact does not break the yolk. Egg has complex other components that makes it to survive and withstand normal shocks.