Module 10: Introduction to fundamental principles of colour, colour theory: hue, value, saturation, .................gray scale, cool and warm colour. Visual patterns, textures.
  Lecture 5:Visual weight of colour
 

Lecture-5

Visual Weight of colour:

When viewing a composition, what we perceive as giving design elements varying degrees of interest. It depends on visual weightage we try to depict in a composition. Typically, visual weight is attributed to objects which are saturated in colour, are larger in size, possess a contrasting value to the rest of the composition, or are placed closer to the edge of the page. Below are examples of such layouts. (Composition).

Fig.149: Right Heavy Composition

Fig.150: Bottom Heavy Composition

Fig.151: Left Heavy Composition